Branding & rebranding
Many Qatar companies launch with a logo typed in a ready-made Arabic font, or grow until their Arabic and English look like two different brands. We build brand identities for new companies and refresh dated ones: clear positioning, Arabic and Latin logos designed together as one system, colours, type and guidelines your team can follow. Your brand then looks the same everywhere.
New
Tell us about the company, its offer and its customers, and we will quote for building the brand identity from the start.
Refresh
Send us your current logo and materials and tell us what no longer works, and we will quote for a rebrand or refresh.
Logo, colours, type and tone built to work as one brand system
Brand identities built for Arabic and English from the start
Arabic and Latin logos designed together, not typed in a font
Websites and digital marketing for over a decade
Most branding work starts as one of four kinds. The proposal states which deliverables are included.
A full identity for a new company or product line
A refreshed identity that keeps what people know
Arabic and Latin wordmarks drawn as one system
A clear guide so everyone applies the brand right
A brand identity is more than a logo. These are the seven parts that make a brand look and sound the same wherever people meet it.
The proposal lists the parts included.
Our working hours overlap with Qatar for most of the day from Monday to Thursday. Meetings happen by video call, and every stage ends with your approval.
You choose the direction before we refine it.
We run a workshop by video call with your decision-makers to understand the business, its customers, competitors and goals, and what must stay or change in the brand.
We write the positioning and key messages in English and Arabic: who the brand is for, what makes it different and how it should sound. You approve them before design starts.
We present logo and identity concepts, with the Arabic and Latin versions designed together and shown in real uses. You choose the direction you want us to develop further.
We refine the chosen concept: the logo, colours, type and how they work together in both scripts. The number of revision rounds is stated in the proposal before work starts.
We write the brand guidelines: how to use the logo, colours, fonts and tone in both languages, with examples, so your team and suppliers apply the brand the same way.
We design the agreed first applications and hand over the files in organised folders, with a rollout checklist. The proposal states the formats and support included.
Three common signs that a brand needs work, and what usually fixes each one.
The logo fails in Arabic
The Arabic looks like an afterthought.
A different look everywhere
Each channel uses other colours.
Dated next to competitors
The brand looks older than the business.
Your brand is one of the most valuable things your business owns. The proposal states the copyright terms and the files you receive.
The final brand files are handed over to you.
Most of these projects are for clients outside Qatar. None is presented as a Qatar project unless it is labelled that way.
A sample of our wider work.
Each service has its own page and scope. A proposal covers only what you ask for.
Logo files
Guidelines
Templates
A brand is only as clear as the business behind it. Gather what you can, and anything missing becomes a question in our reply.
Launching soon? Tell us the date, so we can plan the brand around it.
These logos belong to Creative 4 All clients across different markets and services. Not all are based in Qatar, and not all used branding services.
Each sector asks something different of its brand. These are common patterns. They are examples, not a list of our Qatar clients.
Real estate: trust for large decisions
Hospitality: a feeling guests remember
Food and drink: packaging and menus
Healthcare: calm, clear and caring
Consultancies: serious and credible
Start-ups: a brand that can grow
Education: trusted by parents
Retail: standing out on the shelf
Branding quotes vary because strategy depth, concepts and applications vary. The best way to compare them is to see what each one includes, part by part.
Three items to expect in a proposal:
With your quote request, we confirm the concepts, languages and applications included.
More workshops and research mean a deeper, longer strategy stage.
The number of logo concepts presented changes the design time.
Arabic and Latin marks designed together need more design work.
Each template or item designed in the new brand adds its own work.
Use the quote form to tell us about your company and what you need, for example: we are launching a clinic in Doha next spring and need a logo in Arabic and English, colours and a brand guide. We reply with the questions we need answered before preparing a proposal.
A logo on its own gives you a mark, but each supplier then guesses the colours, fonts and tone, and the brand drifts. A full identity gives you a system that keeps every item consistent in both languages. Once the identity is ready, the day-to-day design work moves to our graphic design team.
Short answers on time, concepts, Arabic logos, trademarks, files, rebrands and cost.
A full identity usually takes several weeks, depending on the strategy stage and how fast decisions are made. The timeline is set in the proposal before work starts.
The number of concepts is stated in the proposal. Each concept is shown in real uses, in Arabic and English, so you can judge how it will look in daily life.
Yes. The Arabic and Latin logos are designed together as one system, with matching weight and spacing, rather than typing the Arabic name in a ready-made font.
No. We do not give legal advice or register trademarks. Before you use a new name or logo, check with a trademark agent in Qatar who can advise on registration.
The copyright terms are stated in the proposal. Once the work is paid, the final brand files are yours, while fonts keep their own licences, which are listed separately.
How to use the logo, colours, fonts and tone in both languages, with examples of what to do and what to avoid. The proposal states the length and format of the guide.
Yes. A refresh can keep the colours, shapes or name people already know, while fixing what no longer works. We agree what to keep during the discovery workshop.
The first applications are listed in the proposal. A full website in the new brand is a separate project with our web design team, quoted on its own.
The number of revision rounds for the chosen concept is stated in the proposal. Extra rounds can be added if you need them, with the cost confirmed first.
It depends on the strategy depth, the number of concepts, the languages and the applications. The proposal lists each part, so you can see what every stage costs.
Yes. We run workshops and reviews by video call. Our working days overlap with Qatar for most of the day from Monday to Thursday.
Articles from our blog on branding, design and marketing, to read before you decide.